t’s all part of the Wayne Enterprises Experience, a weeklong invite-only interactive luxury shopping adventure that brings the Batman comic to life for ultra-wealthy customers. Actors playing the roles of Lucius Fox and Alfred Pennyworth guide small groups of well-heeled customers around Wayne’s fictional mansion, where each room features shoppable products with...
Inside an opulent townhouse in Manhattan’s Chelsea neighborhood, Bruce Wayne’s life is for sale. A $5.2 million car sits in the garage. In the living room, a $750,000 sound system from McIntosh blasts a soundtrack. Upstairs on the balcony, a $55,000 bottle of cognac rests on a table, waiting to be poured.
It’s all part of the Wayne Enterprises Experience, a weeklong invite-only interactive luxury shopping adventure that brings the Batman comic to life for ultra-wealthy customers. Actors playing the roles of Lucius Fox and Alfred Pennyworth guide small groups of well-heeled customers around Wayne’s fictional mansion, where each room features shoppable products with lofty price tags. Along the way, they encounter theatrical moments—including a visit from the Riddler, who informs them an imposter is among their ranks.
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